Projects filed under: Research

We partnered with a local philanthropist who had an idea to conceive and launch a simple coffee shop for the residents in the historic Boardwalk Building in downtown Grand Rapids, Michigan. We suggested a concept based on a seemingly unanswerable...

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Open Water
The purpose of this project was to gain insights to influence future development of the WESTEC event strategy. WESTEC is one of many industry events produced by the Society of Manufacturing Engineers. In recent years, SME leadership noticed a substantial...

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Society of Manufacturing Engineers
The primary goal for this project was to explore child-centric automotive seating opportunities with a primary focus on the CUV (Crossover Utility Vehicle) market. The results of this project were designed to inspire internal development teams through exploration of seating...

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Fortune 50 Automotive Company