Career Right Here is a social impact initiative started by Stryker and supported by key partners – Bronson, Western Michigan University, Kalamazoo College, Kalamazoo Valley Community College, Urban Alliance, Michigan Works Southwest, KRESA, and Kalamazoo Promise. Fuel D designed and...
Humanscale, a leading manufacturer of ergonomic office products and Diffrient Studios unveiled a concept for a new lounge chair at NeoCon. Evolve by Design, a studio engineering firm, was charged with bringing the concept to reality. Stephanie, from fuel D,...
The purpose of this project was to gain insights to influence future development of the WESTEC event strategy. WESTEC is one of many industry events produced by the Society of Manufacturing Engineers. In recent years, SME leadership noticed a substantial...
Brand Development, Design, Marketing & Communications, Research, Seizing White Space, Strategy & Tactics
We partnered with a local philanthropist who had an idea to conceive and launch a simple coffee shop for the residents in the historic Boardwalk Building in downtown Grand Rapids, Michigan. We suggested a concept based on a seemingly unanswerable...
The primary goal for this project was to explore child-centric automotive seating opportunities with a primary focus on the CUV (Crossover Utility Vehicle) market. The results of this project were designed to inspire internal development teams through exploration of seating...