Brand Development, Design, Marketing & Communications, Project Management, Seizing White Space, Strategy & Tactics
Cubi Market is an innovative retail fulfillment startup launched by venture builder SpinDance Labs. Fuel D was responsible for business ideation, naming, brand development, marketing strategy, and multi-channel marketing efforts which included digital advertising, social media, email marketing, direct mail,...
Brand Development, Design, Marketing & Communications, Research, Seizing White Space, Strategy & Tactics
We partnered with a local philanthropist who had an idea to conceive and launch a simple coffee shop for the residents in the historic Boardwalk Building in downtown Grand Rapids, Michigan. We suggested a concept based on a seemingly unanswerable...
We designed and facilitated a week long concept building session for an opportunity with Stryker. Once we understood the context of the project, we leveraged our suite of tools and experiences for this unique challenge. For reasons of confidentiality, we...